Geometry of Growth

Weekly ecommerce inspiration, delivered straight to your inbox.
New shops, products, funnels, articles, tools, and more each week.

Previous Editions

Geometry of Growth, Issue #81

Bloom & Wild’s Father's Day-optimized store, TikTok’s new ad features explained, biomimetic baby bottles, and more.

Alexa Kilroy

Jun 6, 2025

Geometry of Growth, Issue #80

Biossance’s AOV & LTV boosting promo-infused store, crazy stats on Prime Day buyer behavior, AI-generated try-on videos, and more. PS: You should totally come to our party in NYC on June 11th. 🥂

Alexa Kilroy

May 29, 2025

Geometry of Growth, Issue #79

A tactical guide to highly effective customer interviews, your NYC Soirée invite, FERMÀT's fresh product releases, & more.

Alexa Kilroy

May 22, 2025

Geometry of Growth, Issue #78

A 9-figure slime brand store breakdown, Amazon’s innovative new ad offerings, inside Kimberly-Clark’s influencer strategy, and more.

Alexa Kilroy

May 16, 2025

Geometry of Growth, Issue #77

Disney’s powerhouse streaming ads business, The Wander Club’s simplified multi-SKU shopping experience, an AI tool for better AI prompting, and more.

Alexa Kilroy

May 9, 2025

Geometry of Growth, Issue #76

Inside Shein’s fashion empire, an AI prompt worth $30K+, a tool for AI search optimization, and more.

Alexa Kilroy

May 1, 2025

Geometry of Growth, Issue #75

Nunona’s smooth multi-variant PDP, Four Sigmatic’s tariff emergency response plan, protein chocolate, and more.

Alexa Kilroy

Apr 17, 2025

Geometry of Growth, Issue #74

Three Ships Beauty's sleek skincare shopping experience, how agentic ecomm is reshaping brand strategy, Zero Waste's epic journey from $6K to $2M, and more.

Alexa Kilroy

Apr 11, 2025

Geometry of Growth, Issue #73

FÜM’s LTV-optimized store, Williams Sonoma’s CEO’s take on tariffs, True Classic’s billion-dollar content marketing playbook, and more.

Alexa Kilroy

Apr 3, 2025

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